Universum

About Universum

At universum, we lead the evolution of employer branding by delivering unparalleled talent research and strategic advisory services. As part of the dubag group, we operate in over 15 countries and collaborate annually with more than 1,000 universities, alumni groups, and professional organizations across 20 markets.
Our mission
We help ambitious employers attract the right talent for their business success. By fostering environments where employees thrive, we empower organizations to build cohesive communities of motivated individuals who share common values and goals. For us, it’s not about “top talent” but finding the right talent tailored to each organization’s needs.
Our story
Founded in 1988 in stockholm, sweden, universum began as a student project to bridge the gap between talent and employers. From our first survey-published in national press-to becoming a trusted advisor for the world’s leading employers, we’ve spent over 35 years at the forefront of employer branding. Our