Mechanica

Newburyport, Massachusetts, United States 51-200 employees

About Mechanica

Mechanica partners with leaders to transform brands. We are named after our mission to rethink the mechanics of branding. Our focus for over 20 years has been on empowering executive leadership teams with the best-practices methodology, data-driven insights, and evergreen creative assets required to rapidly optimize and transform brands for faster growth and market advantage.

How we work:
🚀 rapid, data-driven brand optimization - via 2-4 month strategic sprints, we’ve helped 200+ brands optimize their brand experience to drive revenue and engagement.

🔄 consultative, not retainer-based - we work with internal and external teams to create strategic & creative assets that amplify their impact-without fostering long-term dependencies.

📈 solving real business challenges - spanning:
Strategy - a more relevant, distinctive, and actionable positioning.
Post-acquisition brand integration - aligning new entities into a seamless, value-enhancing story.
Product architecture simp

Leadership

Jim Garaventi Founding Partner/Executive Creative Director Boston, United States
Libby Delana Owner Newburyport, Massachusetts, United States
Rebecca Morgan Finance Director Newburyport, Massachusetts, United States

At a glance

Classification	Agencies›Marketing›Professional Services Agencies›Implementation Agencies›HubSpot Consulting Providers
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Headquarters	Newburyport, Massachusetts, United States
Founded	2004
Company size	51-200
Employees	Log in to view
Profiles

Profile

Specialties: Strategy, Naming/Branding ID, User Experience, Site Development, Environment, Social Media, Advertising, Events, SEO/SEM, Brand Experience, PR, Consultant & General Service, And PR, Governing Brand Idea, Vision, Mission, Values, And Brand/Product Architecture

Technologies: Php, New Relic, Trackjs, Appnexus, Yepnope.Js, Google Tag Manager, Nginx, Gstatic.Com, Piwik, Twemoji ...

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