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About AttributeApp
Pardot® multi-touch attribution reporting inside Salesforce
Marry your Pardot and Salesforce data for easy to use, customizable multi-touch marketing and lead attribution reporting with attributeapp. Built for B2B marketers with complex sales cycles, natively within Salesforce.
-first/last touch marketing attribution models are broken for B2B marketers with high value products and long, complex sales cycles. Get a complete view of the buyers journey from lead to close and marketing's contributions along the way.
-your sales and marketing data are siloed. Salesforce should be the one true source of data to get a complete view of what both sales and marketing is doing to influence and win deals. Marry your sales and marketing automation data.
-you can’t rely on sales reps to reliably choose “opportunity contact roles” or “primary campaign source”. This limits ROI reporting and account based marketing (ABM). Rollup activities at the account level instead for more accurate insights.
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At a glance
| Classification | |
|---|---|
| Website | Log in to view |
| Headquarters | Redwood City, California, United States |
| Founded | 2016 |
| Profiles |
Profile
Specialties: Multi-Touch Attribution Reporting, Salesforce, Pardot, Marketing Automation, And Marketing Automation
Technologies: Font Awesome, Google Fonts Api, Prettyphoto, Jquery, Mysql, Cowboy, Erlang, Pardot, Php, Google Analytics ...
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