Category

Social Media Marketing Software

Software for scheduling posts, tracking mentions, measuring performance and running influencer campaigns across social channels, for marketing teams who need to show what their social activity is worth.

69 businesses

Agorapulse

Paris, Île-De-France, France

Agorapulse is the secret ingredient for social media managers and marketing leaders whose ambition is to drive real business…

4.5 857 reviews

Iconosquare

Limoges, Nouvelle-Aquitaine, France

Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…

4.5 110 reviews

Measure Studio

Chalfont, Pennsylvania, United States

Next generation social media content intelligence and data analytics for media, brands, and agencies. Supporting TikTok…

4.5 30 reviews

Omnilink

Limoges, Nouvelle-Aquitaine, France

Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…

4.5 110 reviews

PostCreator

Leesburg, Virginia

Post creator is a social media design tool that enables you to brand your posts and ads with ease. Postcreator lets you upload an…

4.5 2 reviews

Rignite

Mountain View, California, United States

Rignite provides a rich set of social media marketing, monitoring, management and analytics tools. Create social marketing…

4.5 1 reviews

SocialPilot

Lewes, Delaware, United States

Founded in 2014 by jimit bagadiya and tejas mehta, socialpilot helps marketing agencies, brands, and businesses of all sizes…

4.5 458 reviews

Social Syndication Hub

Menlo Park, California, United States

Founded in 2004, simplefeed connects leading companies with their customers and prospects using content syndication. The…

4.5 2 reviews

Swift Social

Hove, England, United Kingdom

Swift social is a multi-channel social media management platform designed to enable individuals and small business owners to gain…

4.5 1 reviews

Unbox Social

Mumbai, India

Unbox social is a powerful social media analytics and reporting tool. It aims to enhance the performance of social media…

4.5 1 reviews

Naytev

San Francisco, California, United States

Naytev is a social media management platform that optimizes the packaging and distribution of your content. While social networks…

4.4 23 reviews

Postcron

Córdoba, Argentina

Postcron is the most powerful tool to publish and schedule posts on Facebook, Twitter, LinkedIn and pinterest at the same time…

4.4 38 reviews

The way brands communicate online is rapidly evolving. Personal devices and online networking options allow us to measure…

4.4 4 reviews

Keyhole

Toronto, Ontario, Canada

Not every brand gets social media right. Yours can. Keyhole helps top brands, agencies, and organizations measure what matters…

4.3 65 reviews

Recur Post

Winder, Georgia, United States

Recurpost is a powerful social media management tool that simplifies scheduling, automates posting, and maximizes engagement…

4.3 20 reviews

Tweetdeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across…

4.3 638 reviews

Retortal

Maidstone

Retortal provides digital asset creation, management and publishing for the direct selling industry. Retortal has helped many of…

4.2 3 reviews

Swat.io

Vienna, Wien, Austria

Swat.io is the social media management platform for professional teams that need to work reliably under pressure. Built for small…

4.2 69 reviews

Vaizle

Newark, Delaware, United States

Vaizle's AI meta ads agent helps marketers analyze Facebook & Instagram ads effortlessly - no dashboards, no spreadsheets, no…

4.2 34 reviews Subscription

Fanpage Karma

Berlin, Berlin, Germany

The only social media tool you'll ever need. Manage, analyze, engage, publish, and research - all in one place. No juggling, no…

4.1 20 reviews Freemium

ManageFlitter

Sydney Streets, New South Wales, Australia

Manageflitter is a web-based application that assists users in working smarter and faster with Twitter. With rock solid…

4.1 19 reviews

Stickyposts

Stockholm, Stockholm, Sweden

The easiest and most economical social media management tool all over the world! Starting from $6 montly Sticky posts features: •…

4.1 6 reviews

MediaFunnel

San Rafael, California, United States

Mediafunnel is the enterprise social media management system that lets multiple users manage content on multiple Facebook and…

4.0 1 reviews

Sync2crm

4.0 1 reviews
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These are the tools that do the daily mechanics of running a brand on social media. That means scheduling and publishing posts across Instagram, X, Facebook, LinkedIn and TikTok from one calendar instead of five separate logins, pulling engagement and follower data into dashboards so someone can report on what's actually working, tracking every mention of a brand or competitor across the web so a support or PR team can respond before a complaint spreads, and finding, vetting, paying and reporting on influencers so that relationship doesn't live in a spreadsheet and a pile of DMs. Hire one of these and the change is concrete: fewer manual logins, a single approval workflow before anything goes live, and numbers you can put in front of a CMO instead of a screenshot of likes.

People start looking for this when the current setup has quietly stopped working. A marketing team is posting to each channel by hand and missing things, or several people are posting with no shared calendar and no idea what's already gone out. Mentions and complaints are being found by accident, days late, usually by a customer telling someone directly. Influencer spend is happening but nobody can say which creators actually drove sales, because the tracking is a mix of promo codes and trust. And when leadership asks for a report on social performance, it takes two days of copying numbers out of five different apps to produce one.

The providers here split roughly along the job they do: publishing and scheduling, analytics and reporting, listening and monitoring, or influencer campaign management, and some try to cover more than one. The real differences show up in the detail. Analytics tools vary in whether they pull data through official platform APIs, which is accurate but limits historical depth and what can be measured, or through other methods that go deeper but are less reliable. Monitoring tools differ in how wide their source coverage is — social only, or also news, forums and review sites — and how good the sentiment analysis is outside English. Influencer platforms differ in whether they're a marketplace of vetted creators you can hire into, or software layered on relationships you already manage yourself, and how seriously they check for fake followers. When comparing options, weigh channel coverage against your actual channel mix, check whether approval workflows match how your team signs off content, and look at whether pricing scales by seats, by posts, or by the size of your audience, since that decides what it costs you a year from now, not just this month.

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