Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

92 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Deal Room Events

Espoo, Uusimaa, Finland

We make the complex simple. Deal room is your simple all-in-one event management platform for in-person, virtual and hybrid…

5.0 4 reviews

Kolsquare

Milan

Inflead is at the forefront of influencer marketing intelligence, offering unparalleled precision and analytical efficacy. We…

5.0 1 reviews

CustomerLabs CDP

Willington New Castle, Delaware, United States

Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…

4.9 8 reviews

AgencyAnalytics

Toronto, Ontario, Canada

Agencyanalytics is the no-code reporting software for marketing agencies. Save time, boost revenue and impress your clients with…

4.8 177 reviews

Eventcombo

Jersey City

Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…

4.8 41 reviews

MessageDesk

Reno, Nevada, United States

Messagedesk helps operational teams simplify communication. Connect every phone line and teammate in one shared inbox-so…

4.8 18 reviews

Ometria

New York, New York, United States

Ometria is the first and only customer data experience platform (cdxp) built for retail brands. We're proud to help brands create…

4.8 21 reviews

PinMeTo

Malmö, Skåne, Sweden

Pinmeto is a SaaS platform that connects multi-location brands with the biggest search, map, and social media platforms, letting…

4.8 14 reviews

Yodeck

San Francisco, California, United States

One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…

4.8 221 reviews

Zuddl

San Francisco, California, United States

Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…

4.8 149 reviews

Air360

Tokyo

Hello, we’re air360! The AI-powered digital experience analytics platform that helps busy teams monitor and optimize their…

4.7 11 reviews

b2match

Vienna, Wien, Austria

B2match is an all-in-one event management platform that covers the entire event workflow, specializing in seamless and…

4.7 3 reviews

BEE

San Francisco, California, United States

The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…

4.7 162 reviews

Hubilo

Portland

*hubilo is now virtualpro by brandlive*

4.7 395 reviews

MeetingHand

San Francisco, California, United States

Meetinghand is an online registration & abstract management software suitable for in-person, virtual & hybrid events, with an…

4.7 5 reviews

Mutiny HQ

San Francisco

Your AI agent for creating anything customer facing. Create executive business cases, deal follow-ups, landing pages, ABM…

4.7 19 reviews

Sendlane

San Diego, California, United States

Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…

4.7 54 reviews

SmarterStats

Phoenix, Arizona, United States

Founded in 2003, smartertools inc. Is an information technology management software company that builds applications to help…

4.7 9 reviews

Stripo.email

Newark, Delaware, United States

Stripo is an online drag-n-drop and html email platform. We help you build high-quality emails of any complexity, including ones…

4.7 97 reviews

Trackier

New Delhi, Delhi, India

At trackier, we’re building SaaS (software as a service) products from India that are used by many brands in more than 20+…

4.7 19 reviews

Webex Events (formerly Socio)

San Jose, California, United States

Webex events (formerly socio), is an end-to-end event management software platform that helps webex suite enterprise customers…

4.7 343 reviews

WriterZen

Singapore, Singapore

The pioneer content SEO toolset that simplifies your content lifecycle from creation to conversion, explicitly tailored for any…

4.7 199 reviews

ConvertCart

Bengaluru, India

Convertcart helps online businesses deliver outstanding experiences to customers throughout their journey-build lasting relations…

4.6 23 reviews

Factors.AI

Stamford, Connecticut, United States

Factors is a demand generation platform that uses AI agents to help you combine diverse intent signals, segment accounts, and…

4.6 47 reviews
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Showing 24 of 92 — 68 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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