Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

360 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Arrivalist

Denver, Colorado, United States

Arrivalist is the leading location intelligence platform in the travel industry. We use mobile location datasets to provide…

5.0 1 reviews

Audience Republic

Los Angeles, California, United States

Audience republic is a marketing platform for events. We work with 500+ venues, promoters, festivals, which feature names like…

5.0 1 reviews

Brandbastion

Helsinki, Uusimaa, Finland

Brandbastion helps fast-growing brands and enterprises manage and maximize their social media engagement. We provide advanced…

5.0 1 reviews

Contest Factory

Tustin, California, United States

Contest factory is a full service digital marketing agency specializing in contests, instant win games and sweepstakes campaigns…

5.0

Deal Room Events

Espoo, Uusimaa, Finland

We make the complex simple. Deal room is your simple all-in-one event management platform for in-person, virtual and hybrid…

5.0 4 reviews

Eltropy

Santa Clara, California, United States

Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…

5.0 1 reviews

Exactag

Düsseldorf, North Rhine-Westphalia, Germany

We build measurement cmos and cfos can rely on. There is a difference between knowing your numbers and trusting them, between…

5.0 1 reviews

GetSocial Software

The Hague, Zuid-Holland, Netherlands

Getsocial is a cloud-based mobile acquisition and engagement platform that empowers any mobile app developer with tools to…

5.0 5 reviews

Intuiface

Labège, Occitanie, France

Intuiface is the only no-code platform dedicated to the delivery of interactive digital experiences for digital signage and…

5.0 3 reviews

itracMarketer

Toronto, Ontario, Canada

For over 15 years, itracmarketer has been developing innovative online marketing solutions for a diverse range of businesses. The…

5.0 1 reviews

Kolsquare

Milan

Inflead is at the forefront of influencer marketing intelligence, offering unparalleled precision and analytical efficacy. We…

5.0 1 reviews

Map D

Toronto, Ontario, Canada

Nextech3d.AI (otcqx: nexcf) (cse: ntar) (fse: ep2) is a diversified augmented reality, AI technology company that leverages…

5.0 1 reviews

PebblePost

New York, New York, United States

Pebblepost is a commerce marketing platform that turns collaborative first-party data from hundreds of leading brands into…

5.0 4 reviews

PlusThis

Chandler, Arizona, United States

Plusthis is the leader in add-ons and strategies for small business marketing automation systems like infusionsoft, drip, and…

5.0 7 reviews

ProFundCom

London, England, United Kingdom

Who is really interested in your funds? Find out with profundcom. A leader in the financial sector, profundcom provides market…

5.0 1 reviews

ReviewMaster

Jacksonville, Florida, United States

Axia public relations helps companies build visibility and strengthen reputation for both the organization and its leaders…

5.0

SEOReseller.com

Makati, Philippines

A proud provider of #digitalmarketing solutions to agencies worldwide. We offer an extensive white label program combining the…

5.0 2 reviews

Storyclash

Linz, Upper Austria, Austria

Storyclash has been acquired by kolsquare, Europe’s leading influencer marketing technology and a certified b corp. Two European…

5.0 4 reviews

Strutta

Vancouver, Canada

Strutta's industry leading technology connects brands with their target consumers through powerful social promotions. Our…

5.0 1 reviews

Textmunication

Pleasant Hill, California, United States

Since 2009 textmunication has been building an interactive messaging experience that uses the sms and mms infrastructure. It's…

5.0 1 reviews

Thanx

San Francisco, California, United States

Thanx is the leading loyalty and guest engagement platform built for restaurants. We help restaurant brands drive profitable…

5.0 2 reviews

AiTrillion

Claymont, Delaware, United States

Aitrillion is a sales and marketing automation platform built to grow e-commerce via powerful modules to maximize customer…

4.9 65 reviews

Angage

Paris, Île-De-France, France

We’ve been providing mobile apps for events since before you could Instagram them. Now we’ve created the best event tech…

4.9 9 reviews

Aritic

Bengaluru, Karnataka, India

Aritic platform is an unified automation platform. It includes AI agent, marketing automation, communication automation, sales…

4.9 41 reviews
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Showing 24 of 360 — 336 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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