Arrivalist is the leading location intelligence platform in the travel industry. We use mobile location datasets to provide…
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
173 businesses
Brandbastion helps fast-growing brands and enterprises manage and maximize their social media engagement. We provide advanced…
We make the complex simple. Deal room is your simple all-in-one event management platform for in-person, virtual and hybrid…
Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…
Eventdex, a nextech3d.AI company, is upgrading the landscape of event technology through innovation, intelligence, and…
Eventtitans is an all-in-one event management and engagement platform to host either a virtual, in-person, or hybrid event. You…
Magicbell is a complete notification inbox for your product. It seamlessly delivers in-app & push notifications for progressive…
Pebblepost is a commerce marketing platform that turns collaborative first-party data from hundreds of leading brands into…
Who is really interested in your funds? Find out with profundcom. A leader in the financial sector, profundcom provides market…
Upshot.AI is a revolutionary customer engagement platform used by fortune 1000 companies such as amway, itc, cbs, uhg, and tenet…
At chekkit, we empower businesses to attract more leads, convert them into sales, and nurture loyal, long-term customers. Our…
Contactpigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer…
Cpv lab is a marketing tracker used to control and optimize all your marketing campaigns in one place, no matter the traffic…
Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…
What is the digivizer advantage? It’s the unique blend of data, insights and action at speed. Instantly empower your…
Measured is the AI-powered marketing effectiveness platform trusted by enterprise brands. Since 2017, leading marketers have used…
Qualified, alongside Salesforce, is helping usher B2B marketers into the era of agentic marketing with piper the AI SDR agent…
Versium is a data technology company that operates a powerful b2b2c identity graph which fuels marketing tools and services…
Agencyanalytics is the no-code reporting software for marketing agencies. Save time, boost revenue and impress your clients with…
Bevy: the community enterprise platform Where experiences, forums, and user groups come together to build powerful, connected…
Birdeye is the #1 agentic marketing platform for multi-location brands, purpose-built for multi-location brands. Over 200,000…
Today, every local business is one online search away from either being selected or ignored by customers. One of the first things…
Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…
Fospha is the only full-funnel mmm proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the…
Showing 24 of 173 — 149 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.