Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,234 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

My World of Expo

London, England, United Kingdom

My world of expo is a successful and a fast growing online software solution company focused exclusively on the events industry…

4.0 1 reviews

NewZapp

Exeter, England, United Kingdom

Founded 1998: newzapp's managing director decided to bring his web solutions ideas to life whilst a student at the university of…

4.0 2 reviews

Nexgate

Austin, Texas, United States

Socialware was acquired by proofpoint. View the press release: https://www.proofpoint.com/us/proofpoint-acquires-socialware. To…

4.0 1 reviews

NextPage

Kansas City, Missouri, United States

Engaging with your clients, customers, and prospects takes a multipronged strategic approach. Nextpage is a total marketing…

4.0

One2Lead

Minsk

One-stop automation tool. Just install the extension to your browser and begin your prospecting campaign!

4.0 1 reviews

OSI Affiliate Software

Orlando, Florida, United States

Omnistar affiliate software is the leader in providing affiliate software to thousands of companies world-wide. The software is…

4.0 1 reviews

Oviond

Newark, Delaware, United States

Effortless client reporting for marketing agencies - connect to 50+ data sources, automate reports, and leverage oviond AI to…

4.0 8 reviews

Perx Platform

Singapore, Singapore

Perx technologies is the behavioural loyalty platform purpose-built for the bfsi industry. Where legacy loyalty systems reward…

4.0 3 reviews

Plumb5

Bengaluru, Karnataka, India

Plumb5 is your real-time customer engagement platform, designed to eliminate data leaks and silos across the marketing and sales…

4.0 39 reviews

Popcorn Metrics

London, England, United Kingdom

Analytics for marketers who don't code. Popcorn metrics puts marketers back in control, by enabling them to capture the data they…

4.0 4 reviews

Preferred Patron

Norhtfield, New Jersey

Preferred patron loyalty, llc. Is a leading provider of customer engagement software and loyalty programs throughout the United…

4.0 4 reviews

All-in-one business marketing platform, only kind in marketplace to deliver value to your business with • premium toll free…

4.0 1 reviews

Prime MLM Software

Calicut, Kerala, India

Prime mlm software routinely develops complex applications that benefit the large multi-level marketing sector. Globally, this…

4.0 1 reviews

PrintNow

Boston, Massachusetts, United States

Today, printnow offers the most flexible online editing technology for customizing print products via the internet. It automates…

4.0 1 reviews

Promoboxx

Boston, Massachusetts, United States

Promoboxx is a software platform with supporting services for brands to engage their independent retailers with brand-compliant…

4.0 10 reviews

rankingCoach

Cologne, North Rhine-Westphalia, Germany

Rankingcoach is an AI-powered digital marketing solution that resellers desire and smbs love. Our mission is to make digital…

4.0 1 reviews

Remail

San Francisco, California, United States

Remail is a follow-up automation SaaS. Our mission is to connect you with the persons you need. If your goal is to get an answer…

4.0 1 reviews

RepeatRewards

Eden Prairie, Minnesota, United States

Repeatrewards is a full service, omni-channel marketing provider focused on giving businesses of all sizes the tools need for…

4.0 1 reviews

RocketLevel

Atlanta, Georgia, United States

Rocketlevel is a marketing technology company that specializes in meeting the unique needs of small and medium-sized businesses…

4.0 2 reviews

SalesPanda

New Delhi, Delhi, India

Salespanda is a sales enablement and acceleration platform that helps brands sell more via extended enterprise (agents, advisors…

4.0 16 reviews

SMS Gateway Center

Mumbai, Maharashtra, India

We are offering our white label bulk sms reseller program across India. You can send sms from our sms web panel, sgc excel sms…

4.0 6 reviews

SMTPProvider

Kolkata, West Bengal, India

Smtp provider put ltd was founded in 2012 by an internet marketing company. It is one of leading service provider in the email…

4.0 1 reviews

Snipp Promotions and Loyalty Platform

Phoenix, Arizona, United States

Snipp is how brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies. Using…

4.0 6 reviews

SPREAD

Le Petit Quevilly, Normandie, France

Build your customer loyalty program with just a few clicks with spread! It’s simple: you qualify your website traffic so that you…

4.0 1 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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