Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,055 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Storyly

Bilkent, Ankara, Turkey

Storyly is an AI-powered content experience platform for mobile commerce. Built for mobile-first engagement, it enables smart…

4.8 86 reviews

Striata

New York, New York, United States

Mass transmit was acquired by striata inc. In April, 2015. Mass transmit platforms and services will continue operating as part…

4.8 2 reviews

Surefire Local

Austin, Texas, United States

Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…

4.8 51 reviews

Surfer

Wrocław, Lower Silesia, Poland

Surfer is the most complete platform for AI search optimization and visibility. It helps your brand show up where real decisions…

4.8 399 reviews

SweepWidget

Chicago

Sweepwidget is a SaaS tool that allows you to create viral giveaways to grow your social followers, email lists, likes, shares…

4.8 13 reviews

Swipe Pages

Singapore, Singapore

Swipe pages is a 1. Mobile led 2. Highly performant 3. Conversion optimized 4. Design driven Landing page platform that enables…

4.8 124 reviews

Sylvan

Windsor, Connecticut, United States

Ss&c is a leading global provider of mission-critical, cloud-based software and solutions for the financial and healthcare…

4.8

Systeme.io

Madrid, Madrid, Spain

Sistema de identidad verbal para convertir curiosos en clientes a través de palabras y estrategia - mentoría - persuasión -…

4.8 88 reviews

Tamoco

London, England, United Kingdom

Tamoco provides brands, retailers and organizations with accurate and secure geospatial data and toolkits in order to make better…

4.8 2 reviews

Target Circle

Lillestrøm, Viken, Norway

Target circle is powerful partnership marketing software for advertisers, agencies, and networks. It allows your team to build…

4.8 3 reviews

TelemetryTV Digital Signage

Vancouver, British Columbia, Canada

Telemetrytv is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate…

4.8 91 reviews

Tevent

London

At tevent, our mission is to remove the barriers to remote. Why can't absolutely anyone create compelling, interactive webinars…

4.8 2 reviews

Textedly

Nashville, Tennessee, United States

Textedly is an all-in-one sms marketing and business texting platform built to help organizations reach customers faster…

4.8 336 reviews

TextP2P

Leesburg

Textp2p is a sms & mms text marketing system that enables you to cultivate better relationships with customers and streamline…

4.8 2 reviews

The Spot

San Francisco, United States

Wedding spot is the first online site that allows users to search, price, and compare hundreds of wedding venues. Working…

4.8

Thnks

Franklin, Tennessee, United States

Thnks enables sales and customer success teams to build stronger business relationships through gratitude. We provide a digital…

4.8 28 reviews

Tremendous

New York

Tremendous is the global platform built for businesses to send thousands of payouts to anyone, anywhere, for free. Recipients can…

4.8 354 reviews

Univid

Stockholm

Create beautiful and engaging webinars in less than 60 seconds with univid. A webinar platform that is focused on ease-of-use and…

4.8 20 reviews

Uplifter all-in-one campaign analytics

London, England, United Kingdom

Uplifter is an all-in-one link management platform, that takes the complexity out of campaign tracking. Ditch the messy…

4.8 2 reviews

Create short links for free.

4.8 2 reviews

UXtweak

Bratislava, Bratislavský Kraj, Slovakia

Uxtweak is the user research platform helping teams effortlessly recruit and manage participants, conduct studies, analyze data…

4.8 27 reviews

ValueFirst Email

Gurugram, Haryana, India

For over 20 years, valuefirst has been at the heart of how India's enterprises talk to their customers. Today, as part of tanla…

4.8 2 reviews

vene dash

Berlin, Berlin, Germany

Vene is a set of customer-centric ad-tech performance marketing tools, created and built in Berlin by industry experts. Vene's…

4.8 3 reviews
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Showing 1,080 of 2,055 — 975 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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