Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

712 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Monterosa

Liverpool, England, United Kingdom

At monterosa we love combining gaming with sports and broadcast to generate new experiences and business models. The world’s…

Unrated

Mypicdrop

Ireland

Content llama automates the collection, configuration and delivery of multi-source product content for ecommerce retailers…

Unrated

Nexoya

Zurich, Kanton Zürich, Switzerland

Nexoya is a unified AI platform that will help you overachieve your goals by optimizing cross-channel digital advertising…

Unrated

Olapic

New York, New York, United States

Let your customers tell your story. With olapic, you can collect, curate, create and activate visual content, driving brand…

Unrated

OptiMine Insight

Minneapolis, Minnesota, United States

Optimine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift…

Unrated

Oveit Event Management

Austin, Texas, United States

Amplify joy in every splash, thrill, or gathering with oveit - an all-in-one platform that fuses ticketing, real-time bookings…

Unrated

Packhelp

Warszawa, Mazovia, Poland

Personalizowane opakowania I pudełka z twoim nadrukiem od 0,84 zł za sztukę zamówienia już od 90 szt.

Unrated

Paystone Loyalty

London, Ontario, Canada

Hey, we're paystone. Our payment, loyalty, gift card, and customer engagement solutions are used at over 25,000 business…

Unrated

Persollo

Sydney Streets, New South Wales, Australia

Persollo is a new generation data-driven tech company that specialises in sales conversion through instant checkout technology…

Unrated

Personalizer

Vancouver, Canada

Limespot is the market leader in ecommerce personalization, trusted by thousands of leading Shopify and bigcommerce merchants…

Unrated

PINE

City Of Kent, Delaware, United States

We help organizers worldwide to create, launch and grow remarkable events/communities

Unrated

PingGo

Edinburgh, Scotland, United Kingdom

Pinggo is the only PR tool that makes it easy to create, collaborate and send the press releases journalists want.

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Planned

Montreal, Quebec, Canada

Planned is the first source-to-pay service for travel & events accelerated by technology. Founded in 2017, planned combines human…

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PostPilot

New York

We believe that in a world of digital overload, your customers crave tangible connections with your brand. Postpilot is direct…

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POVNG

Fd, England, United Kingdom

Dynamax technical services is one of the longest standing digital signage software providers in the world. Povng, our world class…

Unrated

PowerVote Event App

London, England, United Kingdom

We are in the business of creating engaging events. We know that everyone wins when presentations, meetings and events are…

Unrated

PredictHQ

San Francisco, California, United States

Predicthq is the real-world context platform powering enterprise AI decisions. It explains real-world demand variability and…

Unrated

Presence Engage

Montreal, Quebec, Canada

Datavalet is a managed network services provider specializing in designing, deploying, and operating high-performance wi-fi and…

Unrated

Qondor

Oslo, Oslo, Norway

Qondor is the meetings and events management platform built to empower event professionals, travel agencies, and tmcs to…

Unrated

QuestionPro LivePolls

Austin, Texas, United States

With over 2.5 million users across 40 countries, we are a leading provider of online survey software that allows our users to…

Unrated

Race Roster

London, Ontario, Canada

Race roster is a world-class event registration system that allows event directors to oversee participant signups, donations, and…

Unrated

Rating Captain

Wrocław

Rating captain is a review management platform that helps to obtain clients' recommendations on the different review services…

Unrated

readpeak

Helsinki, Uusimaa, Finland

We're the fastest-growing programmatic demand platform for native advertising in northern Europe, operating across ten markets…

Unrated

RecordSure

London, England, United Kingdom

Recordsure provides regulated industries with market-leading AI-driven speech and document analytics tools specifically designed…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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