Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,281 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

MarketerBoard

Pune, Maharashtra, India

Marketerboard is a workplace where everyone, in a team comes together to collaborate, engage and plan effective in-built customer…

Unrated

Marketinghook

Bezons, Île-De-France, France

Une culture 100% réseaux de ventes, testée et approuvée par plus de 20 000 clients, dans des secteurs aussi variés que…

Unrated

Marketing Town

London, England, United Kingdom

We are in the midst of a shift in business models, powered by the modern SaaS economy, developments in technology and…

Unrated

MarketRoadie

Belgrade Belgrade, Serbia

We have created marketroadie to help you gain backlinks, improve SEO and market your startup on over 50 startup aggregators out…

Unrated

Maru/usurv is a next generation market research company exploiting advances in technology to gather instant consumer feedback.our…

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Mass leads maker email marketing & lead generation online marketing software, B2B, B2C, promote, capture & convert email leads.

Unrated

Mast

New York, New York, United States

Mast provides a mobile sales productivity platform that embeds your CRM into your sales team's day-to-day activities…

Unrated

Master of Code Global

Redwood City, California, United States

1000+ delivered projects for clients like t-mobile, tom ford, burberry, mtv, rio olympics, golden state warriors, aveda, jo…

Unrated

Mattermark

San Francisco, California, United States

At mattermark, we’re accelerating sales and deal making through data and automation. Mattermark collects and organizes…

Unrated

Mattersight

Chicago, Illinois, United States

Mattersight helps premier brands have better conversations with their customers through enterprise-grade SaaS solutions for…

Unrated

Our simple platform makes it easy for businesses to get online reviews on sites like Google, yelp and Facebook, compete locally…

Unrated

Maxim

Stoke-On-Trent, England, United Kingdom

Tor systems is a market leading provider of real-time, cost-effective, state of the art ticketing, booking and CRM solutions to…

Unrated

Maxly

San Diego, California, United States

Maxly, the ultimate set of conversion analytics tools. Funnel tracking, page speed data, server uptime, and everything in between…

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MaxTraffic

Riga, Riga, Latvia

Maxtraffic is fast growing startup from latvia that offers several different CRO tools as a cohesive set of digital marketing…

Unrated

Maxxing 4D

Marcq-En-Baroeul, Hauts-De-France, France

éditeur de solutions de gestion de la relation client, de fidélisation et d’animation de promotions omnicanal temps réel. Depuis…

Unrated

Mazeberry Attribution

La Madeleine, Hauts-De-France, France

Mazeberry helps web advertisers to control their marketing investments. We publish a decision support tool that provides analyses…

Unrated

Mazzapper

Illinois, United States

Mazzapper is the first whatsapp bulk sender that won

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MConference

Rzeszów, Subcarpathia, Poland

We offer you a modern event system designed to professionally support the organizer in the production and implementation of each…

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Measurable AI is an alternative data provider focusing on the digital economy in the emerging markets. We aggregate and anonymize…

Unrated

Media4Display

Beaucouze, Pays De La Loire, France

Telelogos is a software publisher in the fields of digital signage, workspace management and mobility. Telelogos solutions allow…

Unrated

Media Booster

London, England, United Kingdom

Media booster provides tools for your business to gain results on social media, based around our Instagram growth tool that…

Unrated

Mediametric

New York, New York, United States

Measuring media 24/7. We track more than 700k outlets and 3m articles on a daily basis to bring you the best media ratings.

Unrated

Media Monitoring

Ottawa, Canada

Agility PR solutions offers a top-rated, AI-powered PR platform designed to streamline media monitoring, outreach, and analysis -…

Unrated

Medianet

Sydney Streets, New South Wales, Australia

The only service provider to truly connect you with newsrooms. Bringing together a suite of PR tech products, exclusive media…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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