Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,280 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 714Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 72Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

HelloLeads

Trichy Tamilnadu, India

Helloleads is a simple CRM designed for small business needs. Helloleads CRM helps you to significantly improve your sales…

Unrated

HelloSponsor

New York

Hellosponsor's cloud-based platform streamlines how sponsors and exhibitors manage events and track ROI. Hellosponsor can track a…

Unrated

HelpGetSponsors

Raleigh, North Carolina, United States

Helpgetsponsors.com is a cloud-based sponsorship sales and management software. It provides subscribers innovative and…

Unrated

HelpRange

Gdansk

Secure documents sharing, selling, analytics & e-signatures

Unrated

The best WordPress customer support plugins We've created the most popular range of self-service support themes available for…

Unrated

HeronAI

Buffalo, New York, United States

Most companies run their business across dozens of disconnected systems - accounting software, spreadsheets, CRM tools, and…

Unrated

HEROW

New York, New York, United States

Herow is a location intelligence solution that allows brands to deliver better experiences for their mobile users. Built around…

Unrated

Heurix

London

Heurix is a tool that makes it fast and easy for UX designers to conduct heuristic evaluations. With heurix, you can evaluate…

Unrated

heyBooster

London

Heybooster generates personalized insights to maximize your revenue. Heybooster is the AI-powered analytics platform for…

Unrated

heylink

Copenhagen, Capital Region, Denmark

Heylink delivers profitable and actionable insights for publishing companies that want to increase their revenue through…

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High Attendance

Tampa, Florida, United States

High attendance is a enterprise event management and digital engagement platform designed to bring a compelling environment for…

Unrated

Hipolink

Liverpool, England, United Kingdom

95 years supporting older people within our community. Offering a variety of services to promote and protect the wellbeing of +50…

Unrated

Hocalwire

Noida Noida, Uttar Pradesh, India

The content catalysts for the digital ecosystem. We at hocalwire, are creating a platform for content creators to put their…

Unrated

HoduBlast Voice & SMS Broadcasting

Ahmedabad, Gujarat, India

Welcome to hodusoft's LinkedIn page! 🚀 At hodusoft, we're dedicated to revolutionizing business communication with our…

Unrated

HOKO

London, England, United Kingdom

Easily set up your apps for mobile search and deep linking. Hoko integrates the new standards of Google and apple for deep…

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HolaBrief

Berlin, Berlin, Germany

We’re here to set you up for standout client work. We know what it feels like to be creatives working in the dark. No direction…

Unrated

Holacon

Kadıköy, İstanbul, Turkey

Better attendee experience, Memorable events Interactive event experience platform based on tech and creativity. We combine event…

Unrated

Holon IQ

New York, New York, United States

The world's leading impact intelligence platform. Powering decisions that matter.

Unrated

Hone

Los Angeles, California, United States

Hone (www.gohone.com) powers turn-key interactive content that fuels editorial, activation, conversation and research by asking…

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Hopscotch social network management Manage your social media easily! The only all-in-one social media management platform built…

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Horizon PlusPoint

Ipswich, England, United Kingdom

Htk is a leading cloud-based (SaaS) software-as-a-service provider, offering innovative data insights, machine learning and…

Unrated

hostevent

United States

Organizing an awesome event, all by yourself, is a tough business. We all have been to a lot of events, and many of them were…

Unrated

Hotlead

Khabarovsk, Хабаровский Край, Russia

Hotlead - a cloud telephony system with an aggregator of international operators integrated to virtual pbx and CRM-system. Using…

Unrated

House of Printing

Burtonsville, Maryland, United States

For more than three decades, we have provided our clients in the baltimore-Washington metro area with customized, cost-effective…

Unrated
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Showing 4,512 of 6,280 — 1,768 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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