Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,280 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 714Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 72Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Flocktory

Jakarta, Indonesia

Flocktory is a lead generation, monetization, and personalization platform with in-house development. Our products help users…

Unrated

Floktu

Sydney Streets, New South Wales, Australia

Creating your first event on floktu has never been easier! We’re thrilled to announce our new ticketing setup wizard. Please…

Unrated

Flowics

Buenos Aires, Argentina

Viz flowics, part of the vizrt group, is the most comprehensive cloud-native platform for remote and in-studio production of live…

Unrated

Flurry Push

San Francisco, California, United States

Flurry analytics is the world’s first mobile app analytics provider, with over 1 million active apps on the platform -- from…

Unrated

Fluzo

Madrid, Madrid, Spain

Fluzo helps some of the world's leading advertisers to enhance their advertising campaigns by unlocking radical improvements in…

Unrated

FLYDE

Madrid, Madrid, Spain

At flyde, we believe that managing customer data shouldn’t be complicated. That’s why our customer data platform (cdp) combines…

Unrated

Flye

San Francisco, California, United States

Audience marketing platform that gives brands the power to instantly build and understand their own audiences, then quickly…

Unrated

FlypChart Marketing Calendar

Sydney Streets, New South Wales, Australia

Flypchart is a premium content writing service for growing businesses.

Unrated

FOCUUS

Tel-Aviv, Israel

Launched in 2016, focuus is a fast-growing company in the performance marketing & analytics sphere. Elevated by the innovative…

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Our Twitter audit tool lets identify fake Twitter followers. Run fake followers audit of any Twitter account and compare audit…

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Follow Per Click

San Diego, California, United States

Our product started out as a novelty joke amongst the founders to share humorous banner ads to each other. After receiving…

Unrated

FollowupByte

Longueuil, Canada

Follow up byte est un logiciel conçu pour aider les entreprises qui fournissent des rendez-vous ou prospect à contrôler…

Unrated

“fys-lead management” is an integrated system, designed for focused sales people, who always occupied with their sales targets…

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Follr

Wappingers Falls, New York, United States

A free marketing system for sports teams, fans and supporters clubs! Follr empowers your fans to show their support and connect…

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Fooji

Lexington, Kentucky, United States

We help brands create powerful customer experiences with promotions, gifting, and ecommerce solutions. Our software products are…

Unrated

Formation

San Francisco, California, United States

Formation empowers companies to achieve true 1:1 personalization at enterprise scale. We use artificial intelligence (AI) and…

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FORTVISION

New York, United States

Fortvision is a one-stop shop to improve all your sales and marketing KPIs using marketing automation and web personalization…

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Get working within seconds with an instant, one-click cloud-hosted forum bundled with powerful tools.

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FOSHO

Chicago

Fosho is a data-driven martech company that leverages AI and data technologies to help brands grow globally and provide…

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In a digital-first world, Fountain provides a streamlined interface for organizations to design custom stationery and compose…

Unrated

FOUR Software

Cambridge

One word urls How to use it in 4 simple steps: 1. Go to four.me 2. Type in the word you want to use 3. Set the url you want it to…

Unrated

Fourwaves

Montréal

Fourwaves is the unique platform that powers knowledge events ⚡️ event website Our event website is of paramount importance…

Unrated

Foxly URL Shortner

Surat, Gujarat, India

Foxly a link shortener, includes numerous features that let you customize your shortened link and create the perfect…

Unrated
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Showing 4,392 of 6,280 — 1,888 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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