Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,279 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

ATS Lead Retrieval Systems

Mandeville, Louisiana, United States

At American tradeshow services, we’re more than a provider-we’re the trusted partner behind some of the most successful events…

Unrated

Attendance by FundEasy

New Smyrna Beach

The important work of nonprofits is at risk because the process of fundraising is difficult. That's why we create software that…

Unrated

Attendee Events

Denver, Colorado, United States

Attendee events is a feature rich online event and booking platform that provides powerful online tools in a single platform to…

Unrated

Attendees Management

Paris, Île-De-France, France

Event catalyst is a cloud-based service dedicated to professional events planners. Our software is available via web, mobile and…

Unrated

Attendium

Stockholm

The top guest list app used by leading brands and over 17,000 event professionals.

Unrated

Attendize

London

Attendize is an open-source ticket selling and event management platform - everything you need for a successful event. Built…

Unrated

AttendStar

Smyrna, United States

Attendstar provides event ticketing services to venues and promoters.

Unrated

Attracta Review Software

St Petersburg, Florida

Attracta provides the tools required for web sites and online businesses to succeed - from marketing to SEO, e-commerce to social…

Unrated

AttributeApp

Redwood City, California, United States

Pardot® multi-touch attribution reporting inside Salesforce Marry your Pardot and Salesforce data for easy to use, customizable…

Unrated

Auctio

New York, New York, United States

Auctio boosts ROI through generating high-quality leads for sales and marketing teams in enterprise companies. The platform…

Unrated

AudiencePlay

Singapore, Singapore

Monetizes every footprint of your user(app, website or blog) with advanced technology enablement. Increases the lifetime of your…

Unrated

Audience Project

Copenhagen, Capital Region, Denmark

Audienceproject is a danish-founded SaaS company empowering advertisers to make confident marketing decisions and reach their…

Unrated

Audience.sign

North York, Ontario, Canada

With a rich legacy dating back to 1991 in broadcast and cable television, capital networks has continuously evolved its audience…

Unrated

Audience.to

Delaware

Audience.to lets you create and send personal messages based on what your users do on your website and mobile app.

Unrated

Audiencly

Newark, Delaware, United States

Audiencly transforms the way you address your audience. We give you the right tools to make presentations awesome and memorable…

Unrated

Audienti

Washington, District Of Columbia, United States

Get 10x better response rates, simplify engagement, and get better results.

Unrated

Audiogram

Toronto, Ontario, Canada

Audiogram creates powerful tools to help audio creatives attract the audience their podcast deserves with social video. We…

Unrated

Auditcall

California, United States

The auditcall platform builds on call tracking to provide an entire suite of integrated tools that makes marketing your business…

Unrated

Augmania

Berlin, Berlin, Germany

Augmania is a storytelling tool that enables marketers to build interactive ar campaigns and eventually memorable experiences to…

Unrated

Aurea Infer

Austin, Texas, United States

Businesses today face increasing pressure to scale efficiently, cut costs, and stay ahead of the competition, but manual…

Unrated

Auris

Hyderabad Telengana, India

We use technology and analytics to draw insights from unstructured consumer data, wherever that might be. Our vision is to find…

Unrated Subscription

Authentic

London

Manage your influencer marketing campaigns and generate ROI report for your whole campaign automatically. Add content creators so…

Unrated

Auto Affiliate Links

New York, New York, United States

Wp Auto Affiliate Links automatically replace important keywords/product references from your content into money making affiliate…

Unrated
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Showing 3,720 of 6,279 — 2,559 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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