Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,279 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Affpay Smartlink Network

St Charles, Mexico

Get intelligent smartlinks funnel optimized real-time reports with all offers & country that can help you authority over your…

Unrated

Affpool

Tallinn

Affpool is a simple and effective solution in cost per action (cpa) marketing! An innovative project that gives you the ability…

Unrated

AfterSell

Bengaluru, Karnataka, India

Gladminds is an AI-driven service os built for industrial enterprises to accelerate service flow, reduce turnaround time, and…

Unrated

Afton Tickets

Portland, Oregon, United States

Afton tickets inc. Is your complete ticketing solution. Online ticketing, card and cash gate sales at the box office…

Unrated

Agency Dashboard

Chandigarh, Chandigarh, India

Agency dashboard is an all-in-one SEO agency software that offers insights from all your client's marketing channels in one…

Unrated

Agency Growth Kit

Boston, Massachusetts, United States

Semrush, an Adobe company, is the leading digital brand visibility platform, empowering marketers to command their online…

Unrated

AgentIQ

Austin, Texas, United States

At agent iq, we help financial institutions grow by turning everyday digital interactions into lasting, trust-based…

Unrated

Advanced lead distribution software that automatically identifies and prices incoming leads in real-time. Whether you want to…

Unrated

AHAthat

Cupertino, California, United States

Credust is the sparkle that you and the other party receives when you share someone else’s credibility. Ahathat is your tool for…

Unrated

aHeadsUp

Cottonwood Heights, Utah, United States

Aheadsup - app landing page

Unrated

Aiden

London, England, United Kingdom

Aiden is a unified command centre for paid acquisition campaigns and AI-powered recommendations

Unrated

AI Influener

Toronto, Ontario, Canada

Ainfluencer is an end-to-end free diy marketplace connecting businesses with influencers on Instagram and TikTok in minutes

Unrated

Aioma

Zurich, Kanton Zürich, Switzerland

Great content needs a lot of time and effort. Not with aioma! Aioma is the AI-powered software for planning and creating relevant…

Unrated

AIO Newswire

Modinagar, Uttar Pradesh, India

Your ultimate destination for online press release distribution services that guarantee PR inclusion over 400+ media and news…

Unrated

AIOSEO

West Palm Beach

All in one SEO (aioseo) is the original WordPress SEO plugin. With over 3 million users, it’s the most user-friendly toolkit for…

Unrated

AirKast

Pleasanton, California, United States

Airkast inc. Builds mobile applications for media companies, celebrities, and podcasters. Established in 2007 in Silicon Valley…

Unrated

Airloop is an ottawa, Canada, based startup aiming to radicalize how brands use engagement technologies to create amazing…

Unrated

Airtime Pro

Germiston, South Africa

Agree culture online (aco) radio is a self-motivated news and advertising agency that provides digital media communication, a…

Unrated

AI Screen

Seattle

Aiscreen digital signage platform is a simple and reliable software solution for remote management of digital screens networks of…

Unrated

AladdinB2B

Nashua, New Hampshire, United States

Global leader of supply chain technologies - international trade - B2B meetings - largest database of company profile in gcc &…

Unrated

albert

Herzliya Pituah, United States

Albert is the first-ever artificial intelligence platform that plugs into a digital advertiser’s existing paid search, social and…

Unrated

Alertbox

Bengaluru, Karnataka, India

Promote, notify & measure. With India's largest a2p messaging platform now available at your fingertips with our app. Alertbox is…

Unrated

Alesco Data

Fort Myers, Florida, United States

The alesco team is comprised of seasoned data professionals, most of whom have over a decade of industry experience. Sound data…

Unrated

Alibaba DirectMail

Hangzhou, China

Founded in 2009, alibaba cloud is a leading cloud computing and artificial intelligence company. Leveraging its proprietary…

Unrated
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Showing 3,624 of 6,279 — 2,655 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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