Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,218 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Automatur

Traverse City, Michigan, United States

Automatur is a company based out of traverse city, MI, United States.

4.3 2 reviews

Bizly

Palo Alto, California, United States

𝐁𝐢𝐳𝐥𝐲 𝐡𝐚𝐬 𝐜𝐫𝐚𝐜𝐤𝐞𝐝 𝐭𝐡𝐞 𝐜𝐨𝐝𝐞 𝐨𝐧 𝐡𝐨𝐰 𝐩𝐞𝐨𝐩𝐥𝐞 𝐬𝐡𝐨𝐮𝐥𝐝 𝐛𝐨𝐨𝐤 𝐞𝐯𝐞𝐧𝐭𝐬 𝐨𝐧𝐥𝐢𝐧𝐞 Bizly…

4.3 2 reviews

Blueshift

San Francisco, California, United States

Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…

4.3 215 reviews

bounceless.io

Hawthorne, California, United States

Passionate about simplifying our customers' lives, we offer a user-friendly tool that efficiently cleans, validates, and verifies…

4.3 66 reviews

Cadence

Palatka, Florida, United States

Event cadence is a platform that helps teams schedule and manage events, meetings, and engagements in one connected system…

4.3 17 reviews

Captain Up

Han, New York, United States

Captain up is the world’s leading gamification and behavioral retention platform. We empower global brands to transform passive…

4.3 9 reviews

Carro

Irvine, California, United States

Vyrl is a community of creators and tastemakers collaborating with brands to share products & experiences that they love.

4.3 6 reviews

CB Insights

New York, New York, United States

Cb insights is the leader in predictive intelligence on private companies-turning exclusive data on millions of firms into early…

4.3 14 reviews

Chmelaeon

Oak Lawn, Illinois, United States

Wealth creation firm, entrepreneur, consultant, innovator, adapter, author overall we can help you in your pursuit of freedom…

4.3 3 reviews

CitySpark

Nashville, Tennessee, United States

A leader in the online event and entertainment listings industry, dobie media aggregates content so users can find out what is…

4.3 2 reviews

Clickx

Chicago, Illinois, United States

Welcome to clickx! An all-in-one tech platform built for digital marketing agencies. Our software is designed to help you start…

4.3 24 reviews

Cloudmattr

Las Vegas, Nevada, United States

Easily collect, manage and organize all user feedback, roadmaps, and changelogs.

4.3 2 reviews

Cnario Digital Signage Suite

White Plains, New York, United States

Established in 1999, ycd is a global provider of advanced digital signage (“ds”) software solutions, serving the retail, telecom…

4.3 10 reviews

Copysmith

Birmingham, Alabama, United States

Copysmith is a parent company of AI-powered writing tools. We're on a mission save content teams time and resources with AI…

4.3 12 reviews

Crowdreviews.Com

Naples, Florida, United States

Crowdreviews.com is a premier community-based research and rankings platform based in naples, Florida. Our proprietary process…

4.3 7 reviews

CustomerGlu

San Francisco, California, United States

Customerglu is a plug-and-play gamified customer engagement and retention platform. It enables brands to create interactive user…

4.3 4 reviews

Customer.io

Portland, Oregon, United States

Create personalized customer journeys that engage and convert with our versatile customer engagement platform. Scale, flex, and…

4.3 147 reviews

CustomPoint

Chicago, Illinois, United States

Rrd provides a complete portfolio of marketing, packaging, print and business services to the world’s most respected brands…

4.3

D&B Rev.Up ABX

Jacksonville, Florida, United States

Dun & bradstreet, a leading global provider of business decisioning data and analytics, enables companies around the world to…

4.3 37 reviews

DownToMeet

San Bruno, California, United States

Downtomeet is a platform to create, find, and attend group events, created by group organizers, for group organizers. We empower…

4.3 2 reviews

Dynamics

Cheswick, Pennsylvania, United States

Dynamics inc., founded in 2007 by jeff mullen, designs and manufactures intelligent battery-powered payment devices and advanced…

4.3 2 reviews

ebbo

Rocky Hill, Connecticut, United States

Ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two…

4.3 2 reviews

EmbeddedAnalytics

Pittsford, New York, United States

Embeddedanalytics is a company based out of 70 south st, pittsford, NY, United States.

4.3 9 reviews
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Showing 912 of 2,218 — 1,306 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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