Info-tech research group is the “get things done” partner for over 30,000 it leaders worldwide. The fastest growing research and…
5.0
1 reviews
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42
For over 15 years, itracmarketer has been developing innovative online marketing solutions for a diverse range of businesses. The…
5.0
1 reviews
Nextech3d.AI (otcqx: nexcf) (cse: ntar) (fse: ep2) is a diversified augmented reality, AI technology company that leverages…
5.0
1 reviews
Omnivex software makes managing your digital signage network easy. Easily collect, distribute, and present targeted real-time…
5.0
1 reviews
Strutta's industry leading technology connects brands with their target consumers through powerful social promotions. Our…
5.0
1 reviews
At chekkit, we empower businesses to attract more leads, convert them into sales, and nurture loyal, long-term customers. Our…
4.9
143 reviews
Agencyanalytics is the no-code reporting software for marketing agencies. Save time, boost revenue and impress your clients with…
4.8
177 reviews
Today, every local business is one online search away from either being selected or ignored by customers. One of the first things…
4.8
44 reviews
Kimoby has revolutionized the auto dealership industry with its dealership engagement system (des). Tailored for north American…
4.8
69 reviews
#paid is an award-winning creator marketplace that connects vetted creators with the world’s most recognizable brands, like…
4.8
195 reviews
Telemetrytv is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate…
4.8
91 reviews
Docketmanager is cloud based and has been built from the ground-up by printers for printers. Manage your entire company from one…
4.7
3 reviews
Easy video testimonial tech, shared even to Google reviews No crews. No hassle. Just real customer experiences on video -…
4.7
10 reviews
From a marketing automation platform to an evolving customer acquisition and engagement platform for senior living. This…
4.5
64 reviews
Since 2006, stacks technology powers libraries of all types including Microsoft, California institute of technology (caltech) and…
4.5
1 reviews
Gnowit is a premier provider of parliamentary and legislative tracking solutions for advocacy and government relations…
4.5
1 reviews
The world’s most engaging customer communities are powered by influitive. Our easy-to-use platform combines industry-leading…
4.5
368 reviews
Lumen5 empowers your global team to create social media content in minutes. We work with enterprise brands, organizations, and…
4.5
63 reviews
Wingmate turns sales and service into a team sport. We’re a pipeline management platform that bridges the gap between operations…
4.5
2 reviews
Audienceview facilitates over $2b in live-event revenue every year, serving as the end-to-end commerce partner for 2,400+ venues…
4.4
37 reviews
Cakemail's mission is to spark, cultivate, and measure interactions between businesses and their customers. Our app and API make…
4.4
23 reviews
Email marketing made easy. Welcome to cyberimpact, a Canadian email marketing solution designed to make your life easier. With…
4.4
11 reviews
Dialog insight is a customer engagement platform that empowers businesses to generate more customer touchpoints and build brand…
4.4
10 reviews
Giftbit is a no-cost platform and API that allows businesses to send digital gift cards and prepaid cards easily, and everywhere…
4.4
11 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.