Category

Demand Generation Software

Software for turning website traffic and contact lists into identifiable leads, and for keeping existing customers buying and referring others.

762 businesses

LeadNinja

San Jose

You’re a modern enterprise sales rep. We know how busy you are. It’s unlikely you have the time to wait for traditional nurturing…

Unrated

LeadNow

San Antonio, Texas, United States

Leadnow provides sales & operational improvement by reducing work and increasing quality leads with 1 simple tool, implemented…

Unrated

LeadPath

Chicago, Illinois, United States

Your leads are only as good as the information you capture. Leadpath takes the burden of managing leads off your shoulders, so…

Unrated

Lead Peep

Hattersley House, United Kingdom

Lead peep helps schools ensure they have qualified education leads in a world in need of edu lead transparency.

Unrated

LeadPost

St. Louis, Missouri, United States

Leadpost helps marketers see who’s actually on their website-and do something about it. We identify up to 40% of anonymous…

Unrated

LeadPro CRM

Laguna Niguel, California, United States

Ingenious CRM insight. Involved partner. With over 15years CRM experience as developers and implementation specialists, we are on…

Unrated

Lead Prosper

Asheville, North Carolina, United States

Powerful lead delivery software. Incredibly easy to use. Analyze, validate, filter, route and manage your leads. No contracts…

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LeadRebel is a software for B2B lead generation. It deanonymizes the web traffic of the connected websites and shows to its…

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LeaDroid

Jyväskylä, Central Finland Region, Finland

Easily gather actionable sales leads through your website. Poll users on new landing pages in a frictionless manner. Forget forms…

Unrated

LeadsLite

Seattle, Washington, United States

Story behind leadslite If you have a sales company, you have problem with sales management, keeping track of leads, and…

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Leadspot is a prospects finder and leads generation service for web agencies, analyze and get relevant insights about local…

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Lead Talks

Norcross, Georgia, United States

Leadtalks closes the gap between events & companies by automating many of the tradeshow activities like lead capture, lead…

Unrated

LeadTree

Atkinson, North Carolina, United States

The lead tree, llc has been in business since 2003 and has quickly become the industries leading lead generation company. We…

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Leadtrekker Lead Management

Pretoria, Gauteng, South Africa

As a custom-designed CRM software and lead management system, leadtrekker optimises the sales process in businesses of any size…

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Let's verify is a proprietary lead validation solution designed to ensure 100% accuracy and integrity of your lead data…

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Lead Vikings

Poznań, Greater Poland, Poland

Lead vikings is an experienced team of specialists, who deliver made-to-measure sales campaigns. We support companies from all…

Unrated

LeadWare

Linden, New Jersey, United States

Capture technologies operates as a bolt on execution and intelligence partner to enterprise leadership teams. We help…

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LeadWave

Ternopil Ternopil

Leadwave is a B2B lead generation company that helps accelerate outbound sales by delivering hand-curated and custom prospects'…

Unrated

Leadwick

Indianapolis, Indiana, United States

Leadwick makes it incredibly easy to reach out to other professionals. We help sales, recruiters and marketers connect with the…

Unrated

Lead Wrench

Tampa, Florida, United States

Lead wrench is a lead optimization and distribution technology start-up. We provide a "pingtree"-like SaaS platform for…

Unrated

Leadz4u

Durgapur, Iceland

Leadz 4 u is an unique software which will end your search for marketing leads. This lead generation software is capable of…

Unrated

Leadzen.ai

Mumbai, Maharashtra, India

Leadzen.AI, an AI SDR company which helps sales teams focus on closing deals by handling outreach and booking meetings through…

Unrated
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The businesses in this category do two related jobs: they turn anonymous interest into named leads, and they turn one-off buyers into repeat customers. That means unmasking the companies and people visiting your website, capturing details through forms and chat, enriching and scoring that data so sales knows who's worth calling, and finding new prospects to add to the list in the first place. On the retention side, it means running the points, tiers, referral and advocacy programmes that get existing customers to buy again and bring others with them. When it works, marketing stops guessing at demand and starts handing sales a ranked list of accounts actually showing buying signals, and revenue stops depending entirely on new logo acquisition.

People go looking for this when the top of the funnel isn't converting into anything usable. Traffic is up but form fills aren't, or forms fill but the data is junk. Sales complains they get no context on inbound leads, or that the CRM is full of contacts nobody can prioritise. Outbound teams are working stale or incomplete prospect lists. On the customer side, buyers purchase once and never come back, referrals happen by accident rather than by design, and nobody has a system for turning happy customers or engaged staff into a source of new business. The common thread is a gap between activity (traffic, spend, a customer base) and identifiable, actionable demand.

The tools differ mainly in where in that chain they sit and how they get their data. Visitor identification relies on IP-to-company matching or device/cookie-based person-level tracking, so accuracy and legal exposure (especially under GDPR for individual identification) vary a lot between vendors. Lead capture and intelligence tools live and die by how well they integrate with your CRM and enrichment sources, and how much manual cleanup they leave you with. Lead mining tools automate outbound prospecting and list-building, which raises questions about data sourcing and compliance with platforms like LinkedIn. Loyalty and advocacy platforms split along B2C points-and-rewards versus B2B referral-and-advocacy lines, and differ in redemption logistics, program flexibility and reporting depth. When comparing providers, weigh identification accuracy against privacy risk, depth of native integration against flexibility, and whether pricing scales with contacts, visitors or active customers in a way that matches how you'll actually use it.

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