Lootly is a customer retention and acquisition platform that helps e-commerce brands increase repurchase rates, increase LTV, and…
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Demand Generation Software
Software for turning website traffic and contact lists into identifiable leads, and for keeping existing customers buying and referring others.
Customer Advocacy Software 74Employee Advocacy Software 24Lead Capture Software 153Lead Intelligence Software 90Lead Mining Software 36Loyalty Management Software 153Other Lead Generation Software 2Visitor Identification Software 58
Headquartered in the u.s., loyalme is a customer management platform used by global brands to automate loyalty programs and…
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Loyalty builders AI-as-a-service for retailers delivers precise, accurate, and affordable predictive metrics for every individual…
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Get an edge over your competition with a loyalty program that's customized for your business. We offer cloud (web) based systems…
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20 ans d'expertise au compteur et une équipe toulousaine pleine d'énergie pour bousculer les codes. ☀️ Chez adelya, nous…
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Loyalzoo is a customer loyalty and retention platform built for independent retailers, hospitality businesses, and multi-location…
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лоймакс россия - это компания, которая с 2010 года создает передовые решения для управления лояльностью и автоматизации…
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Loystar provides an digital loyalty & commerce platform that enables merchants sell and keep their customers.
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Magileads is the first french omnichannel SaaS platform for customer acquisition and retention that integrates all the data and…
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About placewise placewise is the global leader in retail real estate property tech, serving over 1,100 shopping centers, across 3…
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At mattermark, we’re accelerating sales and deal making through data and automation. Mattermark collects and organizes…
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Megaleads provides clients the ability to buy quality targeted business sales leads with phone and verified email. Megaleads…
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Axiom offers strategic marketing consulting for customer loyalty management and relationship marketing. With more than 20 years…
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Protagonist is the narrative analytics company. We uncover deeply held beliefs (narratives) in order to energize brands, win…
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Gratifii (asx:gti) is an asx listed company and a leading end-to-end incentive, rewards and loyalty program provider - using best…
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Movylo is an automated customer engagement service for local businesses that brings engaged customers and trackable extra sales…
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In a world of closed ecosystems and rising customer expectations, navistone helps growth-minded marketers break through the…
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Thanks Salesforce, we’ll take it from here. We make apps for when out-of-the-box tools and custom builds no longer cut it. No…
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Beachhead.io specializes in demand generation, marketing automation, and wetware development. Typical clients are funded B2B…
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🚀 transforming leads into success stories 🚀 Welcome to ohmylead CRM, where we specialize in supercharging your sales and lead…
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Founded in 2003, opt-intelligence is an industry pioneer and the most advanced online advertising exchange dedicated to the user…
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Pack is a innovative social advocacy tool that puts people at the centre of digital campaigns.
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At peoplesmart, our mission is to help companies leverage professional contact data to grow their business.
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Pilot’s lead generation and sales development solutions help companies of all sizes accelerate their growth. Pilot combines…
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The businesses in this category do two related jobs: they turn anonymous interest into named leads, and they turn one-off buyers into repeat customers. That means unmasking the companies and people visiting your website, capturing details through forms and chat, enriching and scoring that data so sales knows who's worth calling, and finding new prospects to add to the list in the first place. On the retention side, it means running the points, tiers, referral and advocacy programmes that get existing customers to buy again and bring others with them. When it works, marketing stops guessing at demand and starts handing sales a ranked list of accounts actually showing buying signals, and revenue stops depending entirely on new logo acquisition.
People go looking for this when the top of the funnel isn't converting into anything usable. Traffic is up but form fills aren't, or forms fill but the data is junk. Sales complains they get no context on inbound leads, or that the CRM is full of contacts nobody can prioritise. Outbound teams are working stale or incomplete prospect lists. On the customer side, buyers purchase once and never come back, referrals happen by accident rather than by design, and nobody has a system for turning happy customers or engaged staff into a source of new business. The common thread is a gap between activity (traffic, spend, a customer base) and identifiable, actionable demand.
The tools differ mainly in where in that chain they sit and how they get their data. Visitor identification relies on IP-to-company matching or device/cookie-based person-level tracking, so accuracy and legal exposure (especially under GDPR for individual identification) vary a lot between vendors. Lead capture and intelligence tools live and die by how well they integrate with your CRM and enrichment sources, and how much manual cleanup they leave you with. Lead mining tools automate outbound prospecting and list-building, which raises questions about data sourcing and compliance with platforms like LinkedIn. Loyalty and advocacy platforms split along B2C points-and-rewards versus B2B referral-and-advocacy lines, and differ in redemption logistics, program flexibility and reporting depth. When comparing providers, weigh identification accuracy against privacy risk, depth of native integration against flexibility, and whether pricing scales with contacts, visitors or active customers in a way that matches how you'll actually use it.