Category

Advertiser Campaign Management Software

For marketers running paid campaigns across Google, Meta, TikTok, DSPs and other ad channels who need one place to plan, launch, bid and report on spend.

473 businesses

LoopMe is a platform for all mobile video ad formats, covering pre-roll, HTML5 and VAST, including native and full-screen formats.

Unrated

LoopMe Ltd

London, England, United Kingdom

Loopme is bringing brands into apps, powered by AI agents. Loopme was the first to apply AI to brand advertising and its…

Unrated

Lotame Solutions

Columbia, Maryland, United States

Lotame’s 20 years of earned expertise is a testament to our ability to drive change. Our innovation, creativity, and…

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LuckyAds

Санкт-Петербург

Ad network from leaders of the internet advertising market in cis. Mainstream traffic. Geo: ru, cis, Europe.

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MadHive

New York, New York, United States

Madhive is the leading independent and fully customizable ad platform built to help local media professionals reach their…

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Mark

San Francisco

Your customers take selfies all the time while visiting your business locations. Let them promote your brand!

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Markpoint dsp is a point of hassle-free media buying and growth. Our mission is to power up our customers and partners, help them…

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Marpipe

New York, New York, United States

Marpipe turns your product catalog into your best-performing growth channel.

Unrated Freemium

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MassiveImpact

Tel Aviv

Massiveimpact (www.massiveimpact.com) is a performance advertising platform focused exclusively on mobile with targeting…

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Match2One

Stockholm, Stockholm, Sweden

Programmatic advertising made easy. Match2one helps you find new customers online, by placing ads across 1000's of relevant…

Unrated Subscription

Media.net Advertising FZ

Dubai, United Arab Emirates

Media.net is an independent advertising technology platform that helps publishers, advertisers, and agencies achieve measurable…

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Melissa Data Corpoation

Rancho Santa Margarita, California, United States

Melissa is a leading provider of global contact data quality and identity verification solutions that help organizations to…

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Memevideo is a young pioneer company that aims for innovation with solutions for individuals or companies. We bring edge…

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MMT Mercury

Hamburg, Hamburg, Germany

Mercury - the system of record for media. The media industry has been building on broken foundations for decades. Manual…

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Mobvista

Singapore, Singapore

Mobvista (1860.hk) is a leading mobile technology company providing a complete suite of advertising and analytics tools for app…

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Mondiad

Gibraltar

Mondiad is a performance-driven ad network, serving traffic to all verticals, worldwide, via classic push, in-page push, native…

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Nanos AI

Zurich, Kanton Zürich, Switzerland

We are redesigning how publishers and media are entering the post-pandemic era: optimizing existing processes for collection and…

Unrated Subscription

NestAds

Singapore

We’ve built nestscale as the ultimate e-commerce solutions that combine sales, marketing and support together. From engaging to…

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OLAmobile

Luxembourg, Luxembourg, Luxembourg

As a marketing technology group that specializes in digital mobile user acquisition performance campaigns, we bet on the…

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OpenX Technologies

Pasadena, California, United States

Openx is the intelligent ssp™, simplifying advertising through quality standards, data leadership, and future-ready…

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Optimatic

New York, New York, United States

Optimatic is the leading video ssp enabling a programmatic, brand safe marketplace. Combining scale with unmatched levels of…

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ORION Platform

Las Vegas, Nevada, United States

Version2 is an advertising technology company specializing in programmatic media strategy and algorithmically-driven performance…

Unrated
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These are the tools you hire or license to actually run paid advertising day to day: setting up campaigns on ad networks and exchanges, managing bids and budgets, producing and testing creative, syncing audience segments, and pulling performance data back into a single view. Once in place, someone on a marketing team stops logging into six separate ad platforms and manually adjusting bids in spreadsheets, and starts working from one system that pushes campaigns out to Google, Meta, TikTok, connected TV, programmatic exchanges or app install networks, and pulls results back in a comparable format.

The trigger is usually that ad spend has outgrown what a person can manage by hand. Budgets are split across several channels with different interfaces, naming conventions and reporting definitions, so nobody can say with confidence which channel or creative actually drove a sale. Bid changes happen too late to matter, creative gets stale because producing new variants for every platform and format is slow, and the marketing team spends more time reconciling numbers across dashboards than deciding what to do with them. Agencies feel this acutely when they need to report cleanly across multiple client accounts and channels without manual exports.

Providers here split roughly by how wide versus how deep they go. Channel specialists — for search, social, video, native or mobile — go deep on one advertising surface, with tighter integration into that platform's bidding logic and formats, which suits a business whose spend is concentrated in one place. Cross-channel platforms and DSPs sit above multiple networks, giving unified budget pacing, bidding rules and reporting, at the cost of being a layer removed from each platform's native controls. Creative management tools sit slightly apart, focused on producing and testing ad variants at scale rather than media buying itself. When comparing options, look at which channels and inventory sources they actually connect to, whether pricing is a flat fee or a cut of spend, how much bidding is automated versus adjustable by hand, whether reporting resolves down to a shared attribution model or just repackages each platform's own numbers, and how much support comes with the software versus how much you're expected to run yourself.

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