Category

Advertiser Campaign Management Software

For marketers running paid campaigns across Google, Meta, TikTok, DSPs and other ad channels who need one place to plan, launch, bid and report on spend.

473 businesses

Adstronomic aims to help mobile app makers to get their first users at a lower price than those charged by leading platforms…

Unrated

Adublisher

United States

With adublisher schedule your Facebook and Instagram for months in advance and that too in few minutes.

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Adverticum AdServer

Budapest, Hungary

Hungary’s market leader ad serving solution has more than 15 year-old professional experience and it serves 16 billion ads a…

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AdView

北京

Adview是一个移动广告平台,面向Android、iOS开发者提供移动广告优化工具及sdk接口。北京快友世纪科技有限公司旗下。

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Adwo

Beijing Beijing, China

Adwo was established in 2010 and grow rapidly into one of the largest mobile advertising platforms in China. We excel in both…

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Agil Technologies

São Paulo

A ágil marketing nasceu com a missão de ajudar empresas a prosperarem no digital. Desde 2019, transformamos negócios por meio de…

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AIDEM

London

Precision-targeted ads to real people, ensuring your message reaches the exact individual you want-no wasted impressions, no…

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Aniview

Tel Aviv-Yafo, Israel

Aniview empowers publishers with a self-serve video ad server for web, mobile, and ctv. Our platform offers advanced ad…

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Answer Media

Overland Park, Kansas, United States

Answer media is a women-led and owned conversion optimization, digital brand & analytics company focused on revenue growth.

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AntVoice

Paris, Île-De-France, France

Antvoice propose une I.a. De ciblage publicitaire unique en Europe. Notre ambition est simple : faire passer la publicité…

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AppLift

Mineola, New York, United States

A media buying marketplace built for the open internet that you can call yours. For agencies: 📍target users based on contextual…

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Appness

Singapore

Appness is a mobile growth platform that helps app marketers acquire high-quality users across oem ecosystems and performance…

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Aroscop

Atlanta, Georgia, United States

Aroscop is a data-first advertising technology company that provides flexible and transparent advertising solutions for brands…

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Art of Click DSP

Singapore, Singapore

Based in singapore, art of click is the fastest growing mobile advertising agency in asia pacific. We offer performance and…

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Atellio

London, England, United Kingdom

We are building the new home for your talent network

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Audience2Media

London, England, United Kingdom

Audience2media is an advertising technology based company with offices in the UK and asia, delivering data driven campaigns…

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Audiencevalue

Paris, Île-De-France, France

Audiencevalue is an adtech company that helps marketers and independent agencies streamline their digital marketing. Our semantic…

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AudienceXpress

New York, New York, United States

With audiencexpress, easily buy targeted, premium video inventory at scale. Learn how audiencexpress can help you today.

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Campaign As A Service specializes in offering marketing campaign services using a data-driven platform for predictable outcomes.

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Automate360

Gurugram, Haryana, India

Automate360 is the leading provider of artificial intelligence solutions to help digital marketers achieve goals at every stage…

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BidMotion

Paris, Île-De-France, France

Bidmotion is a mobile ad technology company focused on simplifying and optimizing the direct response and customer acquisition…

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Bidshake

Tel Aviv-Yafo, Israel

Bidshake uses an exceptional recipe to blend all your ua ingredients together and turn scattered data into rich insights together…

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BidSwitch

New York, New York, United States

Bidswitch is focused on continually pushing the boundaries on what programmatic advertising can do. Engineered by iponweb…

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These are the tools you hire or license to actually run paid advertising day to day: setting up campaigns on ad networks and exchanges, managing bids and budgets, producing and testing creative, syncing audience segments, and pulling performance data back into a single view. Once in place, someone on a marketing team stops logging into six separate ad platforms and manually adjusting bids in spreadsheets, and starts working from one system that pushes campaigns out to Google, Meta, TikTok, connected TV, programmatic exchanges or app install networks, and pulls results back in a comparable format.

The trigger is usually that ad spend has outgrown what a person can manage by hand. Budgets are split across several channels with different interfaces, naming conventions and reporting definitions, so nobody can say with confidence which channel or creative actually drove a sale. Bid changes happen too late to matter, creative gets stale because producing new variants for every platform and format is slow, and the marketing team spends more time reconciling numbers across dashboards than deciding what to do with them. Agencies feel this acutely when they need to report cleanly across multiple client accounts and channels without manual exports.

Providers here split roughly by how wide versus how deep they go. Channel specialists — for search, social, video, native or mobile — go deep on one advertising surface, with tighter integration into that platform's bidding logic and formats, which suits a business whose spend is concentrated in one place. Cross-channel platforms and DSPs sit above multiple networks, giving unified budget pacing, bidding rules and reporting, at the cost of being a layer removed from each platform's native controls. Creative management tools sit slightly apart, focused on producing and testing ad variants at scale rather than media buying itself. When comparing options, look at which channels and inventory sources they actually connect to, whether pricing is a flat fee or a cut of spend, how much bidding is automated versus adjustable by hand, whether reporting resolves down to a shared attribution model or just repackages each platform's own numbers, and how much support comes with the software versus how much you're expected to run yourself.

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